
Versaly® Entertainment is a mobile media and entertainment company.
Versaly was founded in 2000 in Bellevue, Washington by Matthew Feldman and J. Michael Davis as Versaly Games, Inc. and was initially focused on publishing mobile games. Back in 2001, it was clear that the mobile game industry would be complex and require large funding to become a successful global games publisher. This was around the time when the first mobile phone with a color screen was launched, the SonyEricsson T68. We quickly predicted the future of mobile entertainment was absolutely going to go hand-in-hand with the technical evolution crammed into the mobile phone…and Versaly morphed into a mobile media and entertainment company; and continues that today.
Back in 2002, the state of the industry was polyphonic ringtones and 8-bit color wallpapers. So, that’s the products Versaly produced and distributed. During the past 7 years, we have achieved much success. We launched the first voicetones and Spanish voicetones in the US on Sprint. We introduced Paramount Pictures and Endemol to the mobile industry, with their prized properties, “Star Trek” and “Fear Factor,” respectively. We produced and sold one of the first MS Smartphone ringtones and themes in the US, with Star Trek and Jimi Hendrix. Versaly ignited the TruTone remix market with Sir Mix-A-Lot’s “Baby Got Back Remix” hitting Gold in its first 6 weeks. That “technical evolution-market growth” relationship is still valid today. And today, Versaly is producing and distributing full-color wallpapers, animated screensavers, slideshows, TruTones, VoiceTones, Ringback Tones, Video clips and streaming video-on-demand clips that support over 400 handset models to wireless operators, web portals and global resellers covering 90% of the world’s mobile marketplace.
Our wallpaper and animation content cover genres relevant to today’s mobile consumer, including sexy girls/guys, celebrity paparazzi photos, holidays/seasonal, teens/tweens, religious/spiritual, motivational, urban, Latino, world landmarks, landscapes and cityscapes, and are packaged within one of our strong brands.
Versaly is leading again with free-to-watch advertising-supported mobile video-on-demand. All mass-media today is sponsored in some way by advertising. Why should mobile media be different? Granted, the mobile industry cannot over do it, but if done properly, it can be very effective. Versaly is doing it properly.
Our video content covers genres relevant to today’s mobile consumer, including sexy girls, comedy, movie trailers, reviews and Hollywood gossip, urban, Latino, and much more; and are programmed within one of our six strong mobile channels.
Versaly was derived from the word “Universally” as in “universally available entertainment.” The “V” logo represents a person (upper body) with their hands up and holding a mobile phone in their left hand.
Thank you for taking the time to learn a little bit about Versaly and we look forward to sharing our views on the mobile entertainment industry with you in the future.
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1 Reminiscing over 8 years! // Aug 12, 2008 at 5:36 am
[...] the first TruTone ringtones on Sprint’s CMX-based phones we sold. Read a past blog on our history for more [...]
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