Continuing on my main theme that mobile is not a product that differs from any other media device…is there a consumer preference for a mobile video format?
As a quick background, video-on-demand basically means a video plays when I want it to play. Instant gratification…oh yea! Linear means a video is playing and whenever I “join” [...]
What format do consumers want to watch? VOD vs. linear, short clips vs. full-length TV shows and movies
April 23rd, 2008 · No Comments
Tags: video