Versaly Entertainment

What is “Branded Video”?  My definition is that it’s simply a title applied to a series of videos.  Supposedly, the title (or brand name) is well-known and will provide a preconceived notion of what the video will contain…and thus, will increase the probability of a user watching it.  In addition, brands typically don’t create themselves, [...]

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During the conference, someone asked me what I thought of it.  What I said to that person is what this week’s blog will cover.
I said, it all depends on 3 things.  It depends on: (i) where you come from, (ii) what you want to get out of it, and (iii) what you do at it.  [...]

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